Journalist must build a personal brand.

When you take the way of journalist, it means you have to through this path for the rest of your life. Journalist is not just a profession. This is the way of life. The position is similar to the lifestyle. But to become the well-known journalist, personal branding is absolutely needed. A journalist has to know the way to improve their reputation and make his/her name to be better known. They have been known for their writing. For this, make the quality story is a must. But this is just one way to make it true. To get the good reputation, you have to do more and apply the right marketing strategy. Develop a Professional and Original Blog: Journalists have been appreciated for their original story. Of course, you can get some inspiration from the other journalists. But the work must be yours. After getting a good topic, it will be better to focusing it. For example, when you take travelling as your main topic, you can focus the story on the hotel review or the destination guidance. Make sure to make the different review and tell the reader about the truth with the various viewpoints. Writing the original story can be a good way to show off. It helps you to give some difference and make yourself looks easy to recognize. Have a Professional Social Media Account: Social media is the good tool for personal branding. You can develop your brand from here. But you have to understand. This is your personal account. For this, you have to look professional too. You do not need to develop professional account in any social media. Focusing on the most popular ones are enough to improve the brand awareness. For personal branding, you can take Facebook and Twitter. But for professional branding, LinkedIn is the answer. Participate on the Big Events: Your participation on the big events is good for personal branding. When there is a chance, you have to take it. If you are a professional journalist, be active on the press conference. Asking the smart questions will develop your reputation too. In this situation, make sure to be a smart and critical journalist. Join the Communities: Community can be the good facility to meet the new people and learn something new from them. Just be sure to join with the right community. Besides joining with the journalist community, you have to consider the other communities too. If you are a travel journalist, you can join with the travel communities. But if you are a technology enthusiasm and work as a tech journalist, technology communities are the right place for you. Besides meeting the new people, you can also brand yourself here. Build a Relation and Network: In the professional world, relation and network are important. It can be a good asset to find the newsworthy stories and develop your personal brand. The good network means the good branding too. The best relation and network can be made by the real meet. You can also use social media for this. But it will be better to develop it by direct contact. Always visit http://www.african-journalist.blogspot.com

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